Website & Google Alignment

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Improvement FAQs

Will this improve my rankings?

This service strengthens local search signals and consistency. It does not guarantee specific ranking positions.

Do you rewrite my entire website?

No. This includes targeted alignment edits only. If extensive copy rewriting is required, we will quote separately.

Do you need my Google login?

No. We only require manager access to your Google Business Profile. You remain in control at all times.

Can this be done on Wix or other platforms?

In most cases, yes. However, we will review your platform first to confirm that the necessary changes can be implemented.

What if my website is outdated or poorly structured?

If significant structural or content issues are discovered, we will recommend the appropriate next steps before proceeding.

Make Your Website and Google Profile Work Together

Your Google Business Profile and your website should reinforce each other.

If they don’t, Google receives mixed signals.

Different wording.
Different services.
Different contact details.
Unclear locations.

This service ensures your website and Google Business Profile are aligned properly and sending consistent local signals.

How This Is Different From Google Business Profile Optimisation

Google Business Profile optimisation focuses on improving your listing itself.

Website & Google Alignment focuses on making sure your website supports and strengthens that listing.

It’s about consistency, clarity and structure across both.

What We Review

NAP consistency (Name, Address, Phone number)
Contact page accuracy
Footer contact details
Service descriptions vs listed Google services
Location clarity and service areas
Homepage positioning and messaging
Internal service structure

Even small inconsistencies can weaken local search signals.

NAP Consistency Matters

NAP stands for Name, Address and Phone number.

These details must be consistent across your website and your Google Business Profile.

Different formats, outdated details or inconsistencies can create confusion in local search signals and reduce trust.

We ensure everything matches properly.

Service & Location Alignment

If your Google profile lists specific services or service areas, your website must clearly reflect them. We review whether:

Where necessary, we make targeted copy adjustments to improve clarity.

This service does not include extensive copy rewriting or full content redevelopment. If your website requires significant rewriting, we will advise separately.

Structured Data (Schema)

As part of this service, we implement basic LocalBusiness schema where appropriate. This helps search engines understand:

Schema strengthens clarity but does not guarantee rankings.

Access Required

To carry out this work, we require:

We do not require full Google account access — only Google Business Profile manager access.

In some cases, website platform restrictions may limit the changes we can implement. We will review your setup first and confirm suitability before proceeding.

Important: Review First

This service is priced on the assumption that your website requires alignment and structural adjustment — not a full rewrite. If your website has:

We may recommend additional work or a separate project.

No changes begin until scope is confirmed.

Expected Outcomes

This service does not promise instant ranking improvements. It strengthens:

Think of this as structural reinforcement rather than marketing.

Investment - £395

Fixed price, subject to initial review.

This assumes alignment work and targeted adjustments only.

Ready to Strengthen Your Foundations?

If your website and Google profile feel disconnected or inconsistent, book a call and we’ll review your setup properly.

Call 0161 806 0605 / 07824 696911
Email hello@hiawebdesign.co.uk